5 thoughts on “Advertising promotion and marketing plan for housekeeping companies”
Bradford
Time is too short, simply talk. . First of all, you have to choose the right target group, that is, the positioning of marketing, that is, what group of your cleaning business is for, this can maximize the cost of saving marketing and obtaining differentiated and professional competitive advantages Essence This depends on your specific situation, but generally middle and senior white -collar workers are a good choice. This kind of population is tight and high time, and general cleaning companies cannot meet the requirements, and they have high profits than traditional cleaning. . After selecting the target group, you must start creating your competitive advantage. You have to analyze what the general cleaning company has some advantages and disadvantages, and then you should add some new benefits to your cleaning business to your cleaning business Click, here you can use increase-decrease-creation-exclusion method to re-analyze the business process, and then get your competitive advantage. For example, as mentioned above, for middle and senior white -collar workers, can they consider adding some modern and more fashionable tools and reduce traditional original tools? Creative customer satisfaction card? Wait, this requires company operators to think carefully and improve in operation. . In spreading this piece, I think it can be divided into four parts. One is to spread targeted. It costs a lot, and it is not recommended to use it in the early stage. The second is extensive dissemination, such as professional housekeeping services, or local advertising newspapers. The third part is interpersonal communication, the interpersonal communication of old customers brought by satisfaction, the use of the community report, and its own relationship network. The fourth part is the competition in society. On the one hand, it refers to cooperation with other industries, such as home decoration companies, electrical sales companies (according to post -cleaning work), etc. On the other hand, it refers to robbing opponents. This is a bit hot and requires certain conditions to support. For example, the customers who have served by the opponent, you can let him experience it for free, in order to compare his advantages, so as to snatch customers.
Questions and answering drainage are people who can ask questions and have no level restrictions, but the drainage requirements are more strict, which is almost close to harsh. zuowendaqw375837
Do you promote this plan? Seeing that many people are talking about Jin Jin, the person in charge over there is my friend, and you can also refer to it.
For new companies, the effects of advertising are relatively simple and rude, but because there is no strong financial support, it is difficult to make the effect. The platform with a very fast spread of the Internet is one of the most effective ways to promote brand promotion. The low cost is also very suitable for new companies. If you do brand promotion on the Internet, you can use various online platforms and online marketing methods to promote the brand through self -construction official website, official self -media, online advertising, community interaction, and topic hype. Generally, the cycle is also relatively short. Of course, after the support of the customer group, you can slowly expand after the support of the customer group.
Time is too short, simply talk.
. First of all, you have to choose the right target group, that is, the positioning of marketing, that is, what group of your cleaning business is for, this can maximize the cost of saving marketing and obtaining differentiated and professional competitive advantages Essence This depends on your specific situation, but generally middle and senior white -collar workers are a good choice. This kind of population is tight and high time, and general cleaning companies cannot meet the requirements, and they have high profits than traditional cleaning.
. After selecting the target group, you must start creating your competitive advantage. You have to analyze what the general cleaning company has some advantages and disadvantages, and then you should add some new benefits to your cleaning business to your cleaning business Click, here you can use increase-decrease-creation-exclusion method to re-analyze the business process, and then get your competitive advantage. For example, as mentioned above, for middle and senior white -collar workers, can they consider adding some modern and more fashionable tools and reduce traditional original tools? Creative customer satisfaction card? Wait, this requires company operators to think carefully and improve in operation.
. In spreading this piece, I think it can be divided into four parts. One is to spread targeted. It costs a lot, and it is not recommended to use it in the early stage. The second is extensive dissemination, such as professional housekeeping services, or local advertising newspapers. The third part is interpersonal communication, the interpersonal communication of old customers brought by satisfaction, the use of the community report, and its own relationship network. The fourth part is the competition in society. On the one hand, it refers to cooperation with other industries, such as home decoration companies, electrical sales companies (according to post -cleaning work), etc. On the other hand, it refers to robbing opponents. This is a bit hot and requires certain conditions to support. For example, the customers who have served by the opponent, you can let him experience it for free, in order to compare his advantages, so as to snatch customers.
Questions and answering drainage are people who can ask questions and have no level restrictions, but the drainage requirements are more strict, which is almost close to harsh. zuowendaqw375837
Do you promote this plan? Seeing that many people are talking about Jin Jin, the person in charge over there is my friend, and you can also refer to it.
For new companies, the effects of advertising are relatively simple and rude, but because there is no strong financial support, it is difficult to make the effect. The platform with a very fast spread of the Internet is one of the most effective ways to promote brand promotion. The low cost is also very suitable for new companies. If you do brand promotion on the Internet, you can use various online platforms and online marketing methods to promote the brand through self -construction official website, official self -media, online advertising, community interaction, and topic hype. Generally, the cycle is also relatively short. Of course, after the support of the customer group, you can slowly expand after the support of the customer group.
Housekeeping company's advertising promotional marketing plan, which city do you have? Let me recommend how to set up this promotional advertisement?