1 thought on “How to engage in a car washing shop can attract people”
Kelli
How to engage in car wash shops can attract people On how to engage in car washing stores to attract people. The promotion is the commonplace of the store. There is no source of publicity without promotion, but some stores have three differences and five promotions. Just be steadily tapping, the following understands how car wash shops can be attractive. On how to engage in car washing shops to attract people 1. The principle of activities planning It to create a scale at the grand opening celebration activities, pursue a warm atmosphere and attractiveness; , Attract more consumers to visit the store, and strive for the first time to patronize consumers to impress; The must have continuous promotional activities to make customers feel fresh; "Enterprise" eventually increases the reputation of the store; The planning plan for this project should be convenient for operation and risk controllability. 2. Action target Coloning the popularity with the opening activities, attracting pedestrians to wait and see, forming word of mouth, achieving the effect of communication, and further expanding the popularity and reputation of the family's brand within a certain range; The event attracts consumers to enter the store and strives to promote the purchase of consumers who visit the mall for the first time. 3. Promoting strategy large outdoor advertisements or lamp light box advertisements hanging on the streets and alleys are generally short -term advertisements, near new stores, mainly for opening, publishing the opening time and surprise activities. About 10 days before and after.
In three days before opening: increase publicity, use the local SMS platform or WeChat platform to release the opening information, put flowers around the business district, and hung on the opening of the opening celebration and the streets near the new store. At the beginning, increase the publicity of merchants, and release the opening information with SMS platforms or WeChat platforms. In on the day of opening, parade and propaganda can be carried out on the main streets nearby, causing the attention of pedestrians, and publishing the opening information and activities. In order to ensure the popularity of the new store on the day of the opening of the new store, the day of the event can prepare a lifelong pastry for on -site trials to accumulate the popularity of the scene. 4. Incident site layout The arch of the new store door, empty balloon, banner and appropriate specifications vertical strips 新店人手，员工着家家知统一标准服装站在新店的两侧或入口处迎接客人；rn 总结；如需发布广告，联系当地的户外媒体或电视、报刊媒体公司，沟通发布内容及Price negotiation and signing of contracts; proposed promotion plans, preparations for opening gifts, and preparations for promotional gifts. On how to engage in car washing stores to attract people 2 How to plan activities for new car wash shops? Qiu Hanhui teaches you how to market 1. Opening activities In your life, you have encountered advertisements for many new store opening, opening pay, opening discounts, etc. I believe that I have been impatient. But the opening event is indeed a very practical marketing solution. The owner of the new store's opening store does not make money, just to make money to make money, and increase the passenger flow in the store. So many people are also looking for cheap, willing to go to the new store to try it. Therefore, the activities at the opening of the business must be well grasped, which will help increase the traffic in the store. 2. Holiday activities This in China have many large and small festivals, including the college entrance examination, and many special days such as the high school entrance examination. You can grasp the characteristics of these special days to do marketing activities and increase the passenger flow in the store. For example: the college entrance examination is coming soon, the college entrance examination is special, and all candidates and parents who hold the college entrance examination test can be rest and drink water for free. It seems that there is nothing linked to the marketing products in the store, but in fact, it can not only increase reputation, but also allow these parents to see some products and services.
3. Combination of online and offline In the Internet era, the spread of information is witnessed by everyone. People have increased time, and many people refresh their mobile phones. Therefore, you can use the Internet to promote the information of your own store. Combined with offline activities, marketing, etc., to push your advantages to customers, and in this way to attract passenger traffic. 4. Old customer referrals Market research results show that the order rate referred to the old customers is very high, and new customers referred to are often more trust in car beauty shops. However, this method cannot promote its own advantages in a large area, so the owner should think of some ways, such as: old customers recommend new customers to spend, a certain service, product discount, etc. People 3 Daily Washing Store Common Marketing Plan: (1) Micro license plates Mo -car telephone number with a store logo. Every customer who is washing a car can get such a license plate, both Improving the amount of entry in the store also helps brands and stores to do publicity; (2) Customer points system The accumulation of customer daily consumption amount, design points plan, the points are unclear, and the individual points are unclear. The amount of card running is for reference, mainly based on the accumulated consumer customers' contribution value, prompting customers to consume in the store for a long time. For example, the corresponding consumption discounts, points benefits, points activities, etc.; (3) Small group buying The projects that can be done are car washing, interior cleaning, waxing What are the prices of 3 people. Or 2 people groups, 1 person free order. The customer propaganda is easier to transaction than our hard -working sales, and it also spreads further. The circle is larger The may be limited in each way of expansion, but through new methods, it will gain certain. Number of customers 4. Grasp the opportunity of the Lord's New Year. Everyone must send red envelopes for the New Year. The store can be used to send red envelopes from the store. The customized version of the store blessing is avoided by the troubles of customers purchased 02, the red envelopes of the agency coupon, such as 10, 20, 30 and other places, set discount ratios, which service items can be used, such as full full, such as full full 50 can be deducted from 10 yuan vouchers 03. Sending red envelopes, set up corresponding physical consumption, such as washing the interior to send a car washing. Zhang only allows to give friends and relatives and not allow them to use themselves. The purpose is to allow more customers to go to the store to experience and consume.
5. Driving a new car for the new year project custom card. Of course, you can also match it in time according to the seasonal characteristics 01. During the new year, the consumption habits of the Chinese people are packed Card, such as the combination of interior, engine, wheels, air purification treatment, and adding gorgeous waxing projects. The meaning has begun from the beginning of the new year. Car washing is a headache, price increase? The membership card cannot be used, and the place where the car washing cannot be found. This is a way to establish a customer image and gather customers. . For example, the New Year's car washing does not increase the price, but it is limited to the member of our store, or the new year card of the new year launched by the new year 6. Usually do more quiz activities, improve interest, and participate r r 01. Consumption draw, amount settings, award content settings sea table tennis setting awards, 02, consumer turntable raffle, set up the number of drawings in accordance with the consumption amount, set up the content of the transition awards r r 03. Knowledge guess about car maintenance, car, Tunhu and other related content in the customer group increases interesting and participation
7. Set lucky numbers Couple daily lucky numbers. If it happens, The customer of this sequence can correspond to the discount, or wait for the order 8. Public welfare activities The shop to find a assistant object. Out, or set up a public welfare project every month, the cost of consumption of this project is donated in proportion 9. Special festival -free activities For example, Teacher's Day Teacher Free Self -Order, National Day, National Day birthday The day when people are free of order, or on the day of the owner's birthday, they can be exempted from one time 10. Customer resource replacement on the surrounding stores The storefront should strengthen interaction with the surrounding stores, and send out vouchers or give away small services with each other. In order to match the point, do a good job of replacement and transformation of customer resources.
How to engage in car wash shops can attract people
On how to engage in car washing stores to attract people. The promotion is the commonplace of the store. There is no source of publicity without promotion, but some stores have three differences and five promotions. Just be steadily tapping, the following understands how car wash shops can be attractive.
On how to engage in car washing shops to attract people 1. The principle of activities planning
It to create a scale at the grand opening celebration activities, pursue a warm atmosphere and attractiveness;
, Attract more consumers to visit the store, and strive for the first time to patronize consumers to impress;
The must have continuous promotional activities to make customers feel fresh;
"Enterprise" eventually increases the reputation of the store;
The planning plan for this project should be convenient for operation and risk controllability.
2. Action target
Coloning the popularity with the opening activities, attracting pedestrians to wait and see, forming word of mouth, achieving the effect of communication, and further expanding the popularity and reputation of the family's brand within a certain range;
The event attracts consumers to enter the store and strives to promote the purchase of consumers who visit the mall for the first time.
3. Promoting strategy
large outdoor advertisements or lamp light box advertisements hanging on the streets and alleys are generally short -term advertisements, near new stores, mainly for opening, publishing the opening time and surprise activities. About 10 days before and after.
In three days before opening: increase publicity, use the local SMS platform or WeChat platform to release the opening information, put flowers around the business district, and hung on the opening of the opening celebration and the streets near the new store. At the beginning, increase the publicity of merchants, and release the opening information with SMS platforms or WeChat platforms.
In on the day of opening, parade and propaganda can be carried out on the main streets nearby, causing the attention of pedestrians, and publishing the opening information and activities.
In order to ensure the popularity of the new store on the day of the opening of the new store, the day of the event can prepare a lifelong pastry for on -site trials to accumulate the popularity of the scene.
4. Incident site layout
The arch of the new store door, empty balloon, banner and appropriate specifications vertical strips
新店人手，员工着家家知统一标准服装站在新店的两侧或入口处迎接客人；rn 总结；如需发布广告，联系当地的户外媒体或电视、报刊媒体公司，沟通发布内容及Price negotiation and signing of contracts; proposed promotion plans, preparations for opening gifts, and preparations for promotional gifts.
On how to engage in car washing stores to attract people 2 How to plan activities for new car wash shops? Qiu Hanhui teaches you how to market
1. Opening activities
In your life, you have encountered advertisements for many new store opening, opening pay, opening discounts, etc. I believe that I have been impatient. But the opening event is indeed a very practical marketing solution. The owner of the new store's opening store does not make money, just to make money to make money, and increase the passenger flow in the store. So many people are also looking for cheap, willing to go to the new store to try it. Therefore, the activities at the opening of the business must be well grasped, which will help increase the traffic in the store.
2. Holiday activities
This in China have many large and small festivals, including the college entrance examination, and many special days such as the high school entrance examination. You can grasp the characteristics of these special days to do marketing activities and increase the passenger flow in the store. For example: the college entrance examination is coming soon, the college entrance examination is special, and all candidates and parents who hold the college entrance examination test can be rest and drink water for free. It seems that there is nothing linked to the marketing products in the store, but in fact, it can not only increase reputation, but also allow these parents to see some products and services.
3. Combination of online and offline
In the Internet era, the spread of information is witnessed by everyone. People have increased time, and many people refresh their mobile phones. Therefore, you can use the Internet to promote the information of your own store. Combined with offline activities, marketing, etc., to push your advantages to customers, and in this way to attract passenger traffic.
4. Old customer referrals
Market research results show that the order rate referred to the old customers is very high, and new customers referred to are often more trust in car beauty shops. However, this method cannot promote its own advantages in a large area, so the owner should think of some ways, such as: old customers recommend new customers to spend, a certain service, product discount, etc. People 3 Daily Washing Store Common Marketing Plan:
(1) Micro license plates
Mo -car telephone number with a store logo. Every customer who is washing a car can get such a license plate, both Improving the amount of entry in the store also helps brands and stores to do publicity;
(2) Customer points system
The accumulation of customer daily consumption amount, design points plan, the points are unclear, and the individual points are unclear. The amount of card running is for reference, mainly based on the accumulated consumer customers' contribution value, prompting customers to consume in the store for a long time. For example, the corresponding consumption discounts, points benefits, points activities, etc.;
(3) Small group buying
The projects that can be done are car washing, interior cleaning, waxing What are the prices of 3 people. Or 2 people groups, 1 person free order.
The customer propaganda is easier to transaction than our hard -working sales, and it also spreads further. The circle is larger
The may be limited in each way of expansion, but through new methods, it will gain certain. Number of customers
4. Grasp the opportunity of the Lord's New Year. Everyone must send red envelopes for the New Year. The store can be used to send red envelopes from the store. The customized version of the store blessing is avoided by the troubles of customers purchased
02, the red envelopes of the agency coupon, such as 10, 20, 30 and other places, set discount ratios, which service items can be used, such as full full, such as full full 50 can be deducted from 10 yuan vouchers
03. Sending red envelopes, set up corresponding physical consumption, such as washing the interior to send a car washing. Zhang only allows to give friends and relatives and not allow them to use themselves. The purpose is to allow more customers to go to the store to experience and consume.
5. Driving a new car for the new year project custom card. Of course, you can also match it in time according to the seasonal characteristics
01. During the new year, the consumption habits of the Chinese people are packed Card, such as the combination of interior, engine, wheels, air purification treatment, and adding gorgeous waxing projects. The meaning has begun from the beginning of the new year. Car washing is a headache, price increase? The membership card cannot be used, and the place where the car washing cannot be found. This is a way to establish a customer image and gather customers.
. For example, the New Year's car washing does not increase the price, but it is limited to the member of our store, or the new year card of the new year launched by the new year
6. Usually do more quiz activities, improve interest, and participate r r
01. Consumption draw, amount settings, award content settings sea table tennis setting awards,
02, consumer turntable raffle, set up the number of drawings in accordance with the consumption amount, set up the content of the transition awards r r
03. Knowledge guess about car maintenance, car, Tunhu and other related content in the customer group increases interesting and participation
7. Set lucky numbers
Couple daily lucky numbers. If it happens, The customer of this sequence can correspond to the discount, or wait for the order
8. Public welfare activities
The shop to find a assistant object. Out, or set up a public welfare project every month, the cost of consumption of this project is donated in proportion
9. Special festival -free activities
For example, Teacher's Day Teacher Free Self -Order, National Day, National Day birthday The day when people are free of order, or on the day of the owner's birthday, they can be exempted from one time
10. Customer resource replacement on the surrounding stores
The storefront should strengthen interaction with the surrounding stores, and send out vouchers or give away small services with each other. In order to match the point, do a good job of replacement and transformation of customer resources.